WuFoo

I ran across the company WuFoo today due to a ZDNet Blog. I had never heard of WuFoo, perhaps due to the fact that they haven’t raised any VC money so haven’t hit any of the wires I read.

I’ve only looked around at the website and not tried the product yet, but my initial reaction is I like the company because I can see a purpose in the site. I like their business model and price points and will definitely check it out further. However, looking at the Examples Page it looks like you can not customize the form, which is always a bummer.

I need to look into it some more before giving any type of thumbs up or down, but want to give it a mention as someone might find it useful. More to come as I explore further….

This entry was written by WasatchGirl, posted on March 8, 2007 at 11:07 am, filed under Web2.0. Bookmark the permalink. Follow any comments here with the RSS feed for this post. Post a comment or leave a trackback.

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    From an investment perspective, I'm trying to figure out what market Wufoo is attempting to cater to... From experience, I would say that simple email feedback-type forms are relatively easy to create in HTML with most web hosts supplying the back-end scripts etc.


    A robust database back-ended form may be difficult for the average person to create, but shouldn't be difficult for a professional web design team.



    That leads me to believe that this service would cater to individuals or companies who (i) have not hired a professional web design firm (ii) do not have the technological know-how to create forms, but need one or more. So, once dealing with this subset of people, how many will be willing to pay for this service?*



    *there is a free service available which will allow you to create up to 3 forms with up to 100 submissions/mo.



    My guess is that the technically un-savvy home webpage creator is your sweet-spot here and one who will probably take advantage of the free offer. If that assumption is correct, how do you translate that free subscriber base to a revenue generating subscriber base?
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    I completely agree with that thinking! It looks like their sweet spot seems to be anyone without the capabilities to create these types of forms.


    The interesting thing was the blog's author that I linked to stated that he used it on a daily basis. (Hence why I checked out the website in the first place). I should follow up this entry to see this guy's position and why he is so interested, especially since he seemed tech-savvy.
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    Interesting that someone would use a web-form building application on a daily basis, unless he's a website designer...


    Ad-based revenue generation could work for the free users, however, in my mind, that will further pare down the number of potential users (specifically on the corporate side).



    From an end-user perspective, I may have issues submitting potentially private info on a form that is plastered by ads...
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    Great feedback Leffers, especially since you are a tech guy. Thanks.
 
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